Advisory | Pre-Development | Subject Areas
Concept Planning
Concept Development work translates zoning rules, site conditions, and due diligence findings into clear, visual development options. This work explores how buildings could realistically fit on a property their approximate size, placement, and relationship to streets, neighbors, and open space without committing to detailed architectural design.
Conceptual site planning looks at the big picture before design details begin. It tests different ways a site might be organized, showing what scale of development is possible, how it might feel on the ground, and how it responds to constraints such as setbacks, access, parking, and topography.
  • How large can the building realistically be?
  • Where could it sit on the site, and why?
  • How would it relate to neighboring buildings and the street?
  • What tradeoffs exist between size, layout, and open space?
  • Which options feel balanced, and which push the limits?

Conceptual Site Planning May Include:

  • Preliminary site layouts showing building placement and access
  • Simple massing diagrams illustrating height, bulk, and scale
  • Exploration of multiple layout options where appropriate
  • Initial parking, circulation, and open space concepts
  • Contextual review of surrounding buildings and neighborhood character
Testing ideas early, reduces redesign, improves decision-making, and helps align expectations among owners, partners, and advisors.
Conceptual Development